Kniha Contagious: Why Things Catch on Jonah Berger

Contagious: Why Things Catch on

Autor: Jonah Berger
Jazyk: Angličtina
Väzba: Brožovaná
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
13.62
Dynamic young Wharton professor Berger draws on his research to explain the six steps that make prod...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2016
Stránok
244
EAN
9781451686586
ISBN
1451686587
Enbook ID
11067746
Hmotnosť
227
Rozmery
133 x 210 x 13

Kompletný popis

Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious.

Why do some products get more word of mouth than others? Why does some online content go viral?

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