Kniha Differentiate or Die - Survival in Our Era of Killer Competition 2e Jack Trout

Differentiate or Die - Survival in Our Era of Killer Competition 2e

Autor: Jack Trout
Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: John Wiley & Sons Inc
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
20.54
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, S...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2008
Stránok
272
EAN
9780470223390
ISBN
0470223391
Enbook ID
04081774
Hmotnosť
512
Rozmery
165 x 235 x 24

Kompletný popis

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.

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