Reading as Communication Echo

Name: Reading as Communication Echo
Brand: LAP Lambert Academic Publishing
SKU: 9786202070072
Price: 28.58 EUR
Availability: InStock

Scientific Model of the Reader's Feedback Research

Autor: Milena Tsvetkova

Jazyk:

Väzba: Brožovaná

Vydavateľ: LAP Lambert Academic Publishing

Dostupnosť: Skladom u dodávateľa

Odosielame za 8-11 dní

28.58 €

The conception of the reading as a "communication echo" (feedback) allows being derived a formula of...

Informácie o knihe

Autor

Milena Tsvetkova

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2017

Stránok

120

EAN

9786202070072

Enbook ID

18628169

Vydavateľ

LAP Lambert Academic Publishing

Hmotnosť

197

Rozmery

150 x 220 x 7

Kompletný popis

The conception of the reading as a "communication echo" (feedback) allows being derived a formula of Energy conversion efficiency (ECE) of the book. The conclusion is that a book of high efficiency is the one that systematically provokes feedback and the one that is in the continuous dynamics of a spiral communication cycle and cascade reactions from readers. An applied contribution of the study is the algorithm for studying of the reader's feedback with a book. The algorithm is applicable both to the ecosystem of the book and other content industries as well as to the purposes of the political communications. The conclusion of the research is that in the resonance field (the field of reading as feedback) is passing an inversion process: the reader becomes from recipient an initiator who generates new spaces for full of matter and market use of the book (in the field of education, the tourism, the advertising, the goods and services industry etc.) and continues the process of revalorization of the book as a basic cultural media. Practical implications: Useful and interesting for scientific researchers, publishers, booksellers, and librarians.

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Reading as Communication Echo

Scientific Model of the Reader's Feedback Research

Informácie o knihe

Kompletný popis

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