Kniha Dynamic Branding VICTIONARY

Dynamic Branding

Autor: VICTIONARY
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Viction Workshop Ltd
Dostupnosť: Skladom u dodávateľa
Odosielame za 3-5 dní
40.17
In an increasingly digital world, brands are faced with the challenge of reshaping their identities...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2023
Stránok
272
EAN
9789887566632
Enbook ID
41594079
Hmotnosť
984
Rozmery
190 x 255

Kompletný popis

In an increasingly digital world, brands are faced with the challenge of reshaping their identities in order to solidify their presence both online and offline, not to mention in a variety of other mediums. As a result, many designers and creatives have chosen to break with the notion of "never change your identity" and have opted for fluid, adaptive graphics that flexibly adapt to each platform they are placed on. Interweaving elements that span across graphics, motion, and more, Dynamic Branding showcases the best examples of graphic systems that skillfully shapeshift across mediums to bring out the best of what their brand has to offer while maintaining its integrity and core values. Contains a curated selection of brand identities that are brilliant at adapting to the digital world.

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