How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) cha

Name: How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) cha
Brand: Thames & Hudson Ltd
SKU: 9780500296189
Price: 44.45 EUR
Availability: InStock

Autor: MICHAEL BIERUT

Jazyk:

Väzba: Pevná

Vydavateľ: Thames & Hudson Ltd

Dostupnosť: Skladom u dodávateľa

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44.45 €

Protege of design legend Massimo Vignelli and partner in the New York office of the international de...

Informácie o knihe

Autor

MICHAEL BIERUT

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2021

Stránok

352

EAN

9780500296189

ISBN

0500296189

Enbook ID

33532920

Vydavateľ

Thames & Hudson Ltd

Hmotnosť

2102

Rozmery

265 x 256 x 38

Kompletný popis

Protege of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer. The projects he presents in this book illustrate the breadth of activity that graphic design encompasses today, his goal being to demonstrate not a single ideology, but the enthusiastically eclectic approach that has been a hallmark of his career. Each project is told in Bierut's own entertaining voice and shown through historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for over thirty-five years), working models and rejected alternatives, as well as the finished work.Along the way, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world today. This revised and expanded edition of Bierut's bestselling monograph features new projects for major clients, such as Mastercard and The Poetry Foundation. Inspiring, informative and authoritative, How to...is a bible of graphic design ideas.

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How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) cha

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