Reader's Brain

Name: Reader's Brain
Brand: Cambridge University Press
SKU: 9781107100398
Price: 93.11 EUR
Availability: InStock

How Neuroscience Can Make You a Better Writer

Autor: Yellowlees Douglas

Jazyk:

Väzba: Pevná

Vydavateľ: Cambridge University Press

Dostupnosť: Skladom u dodávateľa

Odosielame za 9-15 dní

93.11 €

Have you ever found yourself re-reading the same sentence four or five times and thought 'I should g...

Informácie o knihe

Autor

Yellowlees Douglas

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2015

Stránok

225

EAN

9781107100398

ISBN

1107100399

Enbook ID

09179398

Vydavateľ

Cambridge University Press

Hmotnosť

370

Rozmery

135 x 205 x 15

Kompletný popis

Have you ever found yourself re-reading the same sentence four or five times and thought 'I should get more sleep'? Are you clueless as to why one paragraph just seems to 'flow' while you simply can't recall the contents of another? Guess what: you are not alone. Even the best writers fail to grasp why their writing works. The Reader's Brain is the first science-based guide to writing, employing cutting-edge research on how our minds process written language, to ensure your writing can be read quickly, assimilated easily, and recalled precisely - exactly what we need to transform anyone into a highly effective writer. Using the 5Cs - clarity, continuity, coherence, concision, and cadence - this book combines irreverent humour with easy-to-follow principles that will make readers perceive your sentences, paragraphs, and documents to be clear, concise, and effective.

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Reader's Brain

How Neuroscience Can Make You a Better Writer

Informácie o knihe

Kompletný popis

Mohlo by vás zaujímať

Zákazníci, ktorí si kúpili túto knihu, kúpili tiež