FORA Framework

Name: FORA Framework
Brand: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
SKU: 9783642332326
Price: 99.9 EUR
Availability: InStock

A Fuzzy Grassroots Ontology for Online Reputation Management

Autor: Edy Portmann

Jazyk:

Väzba: Pevná

Vydavateľ: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Dostupnosť: Skladom u dodávateľa

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99.90 €

Online reputation management deals with monitoring and influencing the online record of a person, an...

Informácie o knihe

Autor

Edy Portmann

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2012

Stránok

202

EAN

9783642332326

ISBN

3642332323

Enbook ID

01662090

Vydavateľ

Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Hmotnosť

4675

Rozmery

155 x 235 x 19

Kompletný popis

Online reputation management deals with monitoring and influencing the online record of a person, an organization or a product. The Social Web offers increasingly simple ways to publish and disseminate personal or opinionated information, which can rapidly have a disastrous influence on the online reputation of some of the entities. The author focuses on the Social Web and possibilities of its integration with the Semantic Web as resource for a semi-automated tracking of online reputations using imprecise natural language terms. The inherent structure of natural language supports humans not only in communication but also in the perception of the world. Thereby fuzziness is a promising tool for transforming those human perceptions into computer artifacts. Through fuzzy grassroots ontologies, the Social Semantic Web becomes more naturally and thus can streamline online reputation management. For readers interested in the cross-over field of computer science, information systems, and social sciences, this book is an ideal source for becoming acquainted with the evolving field of fuzzy online reputation management in the Social Semantic Web area.

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FORA Framework

A Fuzzy Grassroots Ontology for Online Reputation Management

Informácie o knihe

Kompletný popis

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Zákazníci, ktorí si kúpili túto knihu, kúpili tiež