Kniha Strategic Foresight Alfred Marcus

Strategic Foresight

Autor: Alfred Marcus
Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: Palgrave Macmillan
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
47.72
Scenario planning is the principles, methods, and techniques for looking forward into the future and...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2009
Stránok
209
EAN
9780230611726
ISBN
0230611729
Enbook ID
04555893
Vydavateľ
Hmotnosť
477
Rozmery
152 x 229 x 20

Kompletný popis

Scenario planning is the principles, methods, and techniques for looking forward into the future and trying to anticipate and influence what is to come next. This book provides students and line managers in organizations with the means to create better scenarios and to use them to create winning business strategies. The purpose is to shed new light on scenarios and scenario-like thinking in organizations for managers at every level within a company. The book covers scenarios such as: economic outlooks; political environments; acquisitions; downsizing, and more.

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