Kniha Strategic Design Thinking Joseph H. Hancock II

Strategic Design Thinking

Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Bloomsbury Publishing
Dostupnosť: Skladom u dodávateľa
Odosielame za 10-18 dní
89.58
Who can design? For too long, that question has highlighted the supposed division between right-brai...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2015
Stránok
272
EAN
9781628924701
ISBN
1628924705
Enbook ID
05189850
Hmotnosť
556
Rozmery
236 x 193 x 18

Kompletný popis

Who can design? For too long, that question has highlighted the supposed division between right-brain dominant "creative types" and left-brain dominant "analytical types." Such a division is not practical for preparing students to become innovative contributors to the complex world of design. Strategic Design guides readers to cultivate hybrid thinking, whether their background is design, finance, or any discipline in between. This book is an introduction to an integrative approach using the lens of design thinking as a way to see the world. The focus is on process instead of solution, and on connecting disparate ideas instead of getting bogged down by silos of specialization. Through this book, students will be introduced to design management, strategic design, service design, and experience design.

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