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Staying Small Successfully - A Guide for Architects, Engineers and Design Professionals 2e

Autor: Frank A. Stasiowski

Jazyk:

Väzba: Pevná

Vydavateľ: John Wiley & Sons Inc

Dostupnosť: Skladom u dodávateľa

Odosielame za 9-15 dní

94.78 €

Making smaller A/E/C firms more productive and more profitable Want to do big things with a small c...

Informácie o knihe

Autor

Frank A. Stasiowski

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2001

Stránok

336

EAN

9780471407737

ISBN

0471407739

Enbook ID

04890628

Vydavateľ

John Wiley & Sons Inc

Hmotnosť

764

Rozmery

182 x 261 x 24

Kompletný popis

Making smaller A/E/C firms more productive and more profitable Want to do big things with a small company? This no-nonsense guide shows leaders of smaller architecture, engineering, and design firms how to compete successfully against larger organizations without becoming one of them. It demonstrates how a smaller firm can position itself to bring more value to its clients, operate over a larger geographical area, and develop a strategic plan for increasing revenues and profits. Featuring new chapters on forming strategic alliances and maximizing the benefits of information technology, this new edition presents updated case studies of more than fifty small design firms. These firms have achieved remarkable success and handled large contracts with limited staff, and the case studies illustrate how they learned to: Anticipate client needs and meet them in advance Narrow the target market and expand the client base Leverage core competencies to create powerful marketing tools Establish strategic partnerships Survive and thrive during an economic downturn Read Staying Small Successfully, Second Edition and follow its recommendations one step at a time. Your company will stay small, but your business, your revenues, and your profits will soar.

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Staying Small Successfully - A Guide for Architects, Engineers and Design Professionals 2e

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