Kniha Statistical Modeling for Management Graeme D. Hutcheson

Statistical Modeling for Management

Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: SAGE Publications Inc
Dostupnosť: Skladom u dodávateľa
Odosielame za 14-20 dní
47.10
Bringing to life the most widely used quantitative measurements and statistical techniques in market...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2008
Stránok
256
EAN
9780761970125
ISBN
0761970126
Enbook ID
04686483
Hmotnosť
446
Rozmery
241 x 172 x 17

Kompletný popis

Bringing to life the most widely used quantitative measurements and statistical techniques in marketing, this book is packed with user-friendly descriptions, examples and study applications. The process of making marketing decisions is frequently dependent on quantitative analysis and the use of specific statistical tools and techniques which can be tailored and adapted to solve particular marketing problems. Any student hoping to enter the world of marketing will need to show that they understand and have mastered these techniques.

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