Kniha Service facility design, customer quality perceptions and facility use Alvin Lee

Service facility design, customer quality perceptions and facility use

The perceptions of spectators in non-team-based leisure-sport stadiums

Autor: Alvin Lee
Jazyk: Angličtina
Väzba: Brožovaná
Dostupnosť: Skladom u dodávateľa
Odosielame za 8-11 dní
58.79
The physical environment of stadium facilities was found to significantly affect spectators satisfa...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2010
Stránok
164
EAN
9783838330808
Enbook ID
06994598
Hmotnosť
232
Rozmery
150 x 220 x 10

Kompletný popis

The physical environment of stadium facilities was found to significantly affect spectators satisfaction during visits. This book reports the results of a study using motor vehicle, dog and horse racing stadiums. At these venues, facility aesthetics, cleanliness and accessibility to different service areas were significantly and positively associated with customer evaluations of the quality of their visit. In turn, visit-quality was found to have a significant positive relationship with the length of their visit and the spectators intentions to return to the venue. This appears to be the first study of how spectators in non-team-based leisure stadiums viewed the physical built-environment. It is also the first to report on how these types of built environments affects visitation behavior.

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