SEO Mastery

Name: SEO Mastery
Brand: Amazon Digital Services LLC - Kdp
SKU: 9798345397459
Price: 12.83 EUR
Availability: InStock

Autor: Bikash Yadav

Jazyk:

Väzba: Brožovaná

Vydavateľ: Amazon Digital Services LLC - Kdp

Dostupnosť: Skladom u dodávateľa

Odosielame za 14-21 dní

12.83 €

What You Will Learn From This Book:Module 1: Introduction to SEOLesson 1: What is SEO? - An Overview...

Informácie o knihe

Autor

Bikash Yadav

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2024

Stránok

338

EAN

9798345397459

Enbook ID

46936383

Vydavateľ

Amazon Digital Services LLC - Kdp

Hmotnosť

494

Rozmery

152 x 229 x 19

Kompletný popis

What You Will Learn From This Book:

Module 1: Introduction to SEO

Lesson 1: What is SEO? - An Overview
Lesson 2: Importance of SEO in Digital Marketing
Lesson 3: Understanding Search Engines and How They Work
Lesson 4: Key SEO Concepts: Keywords, SERPs, and Ranking Factors

Module 2: Keyword Research and Strategy

Lesson 1: What Are Keywords and Why They Matter
Lesson 2: Types of Keywords: Short-Tail vs. Long-Tail
Lesson 3: Using Keyword Research Tools (e.g., Google Keyword Planner)
Lesson 4: Mapping Keywords to User Intent
Lesson 5: Building a Keyword Strategy

Module 3: On-Page SEO

Lesson 1: Content Creation and Optimization
- Writing SEO-Friendly Content
- Optimizing for Readability and Relevance
Lesson 2: Keyword Placement and Density
Lesson 3: Meta Tags Optimization (Title Tags, Meta Descriptions)
Lesson 4: Header Tags (H1, H2, H3)
Lesson 5: Image Optimization and Alt Text
Lesson 6: Internal Linking and Site Structure
Lesson 7: User Experience (UX) and SEO

Module 4: Off-Page SEO

Lesson 1: What Is Off-Page SEO?
Lesson 2: Link Building Basics and Best Practices
Lesson 3: Types of Backlinks and Their Value
Lesson 4: Link Building Strategies (Guest Blogging, Outreach)
Lesson 5: Social Media's Role in SEO
Lesson 6: Brand Mentions and Online Reputation Management

Module 5: Technical SEO

Lesson 1: Introduction to Technical SEO and Its Importance
Lesson 2: Site Speed Optimization
Lesson 3: Mobile Friendliness and Responsive Design
Lesson 4: Crawlability and Indexing
Lesson 5: Sitemaps and Robots.txt Files
Lesson 6: Structured Data and Schema Markup
Lesson 7: Canonicalization and URL Structure
Lesson 8: HTTP vs. HTTPS - SSL and Site Security

Module 6: SEO Analytics and Monitoring

Lesson 1: Setting Up Google Analytics and Google Search Console
Lesson 2: Measuring Key SEO Metrics (Traffic, CTR, Bounce Rate)
Lesson 3: Monitoring Rankings and Traffic Trends
Lesson 4: Understanding and Using SEO Reports

Module 7: SEO Best Practices and Updates

Lesson 1: Staying Updated with SEO Changes and Google Algorithm Updates
Lesson 2: Common SEO Mistakes and How to Avoid Them
Lesson 3: White-Hat, Black-Hat, and Gray-Hat SEO Techniques
Lesson 4: Building a Long-Term SEO Strategy

Module 8: Advanced SEO Topics

Lesson 1: SEO for Local Businesses (Local SEO)
Lesson 2: International SEO Best Practices
Lesson 3: Video SEO and Visual Content
Lesson 4: Voice Search Optimization
Lesson 5: Future of SEO: AI, Machine Learning, and Search

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