Kniha Publishing Richard Guthrie

Publishing

Principles and Practice

Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: SAGE Publications Ltd
Dostupnosť: Skladom u dodávateľa
Odosielame za 14-20 dní
102.79
At last, a readable, authoritative and comprehensive book for students, readers and practitioners in...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2011
Stránok
240
EAN
9781847870148
ISBN
1847870147
Enbook ID
05102544
Hmotnosť
560
Rozmery
170 x 242 x 20

Kompletný popis

At last, a readable, authoritative and comprehensive book for students, readers and practitioners in print and digital publishing. The book guides the reader through the history of publishing and the main issues facing the industry today. Among these are: * Legal conundrums * Cultural conflicts * Trade practices * Publishing within and across sectors * Editorial requirements * The challenge of electronic publishing * Making your ideas count in print * Rationalization and the growth of corporate publishing cultures The result is an exciting one stop guide, written with real flair and aplomb. Packed with helpful real-world examples and illustrative interviews this practical resource leaves no stone of the publishing industry unturned.

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