Kniha Persuasion Code - How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime Christoph Morin

Persuasion Code - How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime

Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: John Wiley & Sons Inc
Dostupnosť: Skladom u dodávateľa v malom množstve
Odosielame za 11-15 dní
19.30
The Persuasion Code Capture, convince, and close--scientifically Most of your attempts to persuade a...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2018
Stránok
352
EAN
9781119440703
ISBN
9781119440703
Enbook ID
18170461
Hmotnosť
562
Rozmery
156 x 236 x 28

Kompletný popis

The Persuasion Code Capture, convince, and close--scientifically Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap(TM). Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful by unveiling a credible and practical approach towards creating a breakthrough persuasion strategy. This book will satisfy your interest in neuromarketing, scientific persuasion, sales, advertising effectiveness, website conversion, marketing strategy and sales presentations. It'll teach you the value of the award-winning persuasion model NeuroMap(TM) : the only model based on the science of how your customers use their brain to make any decision including a buying decision. You will appreciate why this scientific approach has helped hundreds of companies and thousands of executives achieve remarkable results. Written by the founders of SalesBrain who pioneered the field of neuromarketing SalesBrain has trained more than 100,000 executives worldwide including over 15,000 CEO Includes guidance for creating your own neuromarketing plan Advance your business or career by creating persuasive messages based on the working principle of the brain.

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