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Multinationals and Transition

Name: Multinationals and Transition
Brand: Palgrave Macmillan
SKU: 9781349428748
Price: 106.15 EUR
Availability: InStock

Business Strategies, Technology and Transformation in Central and Eastern Europe

Autor: Julia Manea, R. Pearce

Jazyk:

Väzba: Brožovaná

Vydavateľ: Palgrave Macmillan

Dostupnosť: Skladom u dodávateľa v malom množstve

Odosielame za 11-15 dní

106.15 €

This book refocuses thinking on how multinational enterprises (MNEs) can achieve a sustained contrib...

Informácie o knihe

Autor

Julia Manea, R. Pearce

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2004

Stránok

198

EAN

9781349428748

Enbook ID

12043552

Vydavateľ

Palgrave Macmillan

Hmotnosť

276

Rozmery

140 x 216 x 12

Kompletný popis

This book refocuses thinking on how multinational enterprises (MNEs) can achieve a sustained contribution to European transition economies as these countries move from the processes of transformation into pursuit of more sustained development. The authors apply key aspects of recent work on the strategic aims and nature of the contemporary MNE to the transition economy context, and find that the generation and application of technology has particular relevance to the success of MNEs in Central and Eastern Europe. The book is based on the results of two new wide-ranging surveys and includes a thorough review of current literature.