Moving Targets

Creating Engaging Brands in an On-Demand World

Autor: Gabriel W Aluisy

Jazyk:

Väzba: Brožovaná

Vydavateľ: Shake Creative

Dostupnosť: Skladom u dodávateľa

Odosielame za 9-15 dní

10.96 €

Consumers are moving faster. They are more demanding and savvier than at any other period in history...

Informácie o knihe

Autor

Gabriel W Aluisy

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2014

Stránok

160

EAN

9780990583202

ISBN

9780990583202

Enbook ID

08041337

Vydavateľ

Shake Creative

Hmotnosť

191

Rozmery

133 x 203 x 9

Kompletný popis

Consumers are moving faster. They are more demanding and savvier than at any other period in history. At the same time, the world has become an impersonal place. This book will show you how to make your product or service more appealing to prospects, move them emotionally and forge deeper connections that create passionate, loyal customers for your brand. Weaving personal anecdotes, examples from the world's top companies and interviews from founders and executives of innovative brands (LiveIntent, Cigar City Brewing, College Hunks Hauling Junk and more) Moving Targets teaches entrepreneurs and brand managers the new rules of branding. This book will teach you how to build a winning team culture, define your niche, build a loyal brand following, design a killer logo, create ads and marketing campaigns that convert and so much more!

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Moving Targets

Creating Engaging Brands in an On-Demand World

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