Moderating Focus Groups

Name: Moderating Focus Groups
Brand: SAGE Publications Inc
SKU: 9780761908210
Price: 52.25 EUR
Availability: InStock

Autor: Richard A. Krueger

Jazyk:

Väzba: Brožovaná

Vydavateľ: SAGE Publications Inc

Dostupnosť: Skladom u dodávateľa

Odosielame za 14-20 dní

52.25 €

This volume is indispensable for those who want to improve their focus group moderating skills. Base...

Informácie o knihe

Autor

Richard A. Krueger

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

1997

Stránok

136

EAN

9780761908210

ISBN

0761908218

Enbook ID

04683607

Vydavateľ

SAGE Publications Inc

Hmotnosť

140

Rozmery

177 x 254 x 8

Kompletný popis

This volume is indispensable for those who want to improve their focus group moderating skills. Based on years of experience in moderating and training others to moderate, Richard Krueger offers tips and sound advice on how to gain expertise in leading focus groups. The book is an easy-to-read overview of critical skills needed by moderators, the various approaches that successful moderators use and strategies for handling difficult situations. Beginners will find an invaluable guide and the more experienced will discover tips and strategies for honing their skills.

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Moderating Focus Groups

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