Microtrends

Name: Microtrends
Brand: Penguin Books
SKU: 9780141035383
Price: 28.22 EUR
Availability: InStock

Autor: Mark Penn

Jazyk:

Väzba: Brožovaná

Vydavateľ: Penguin Books

Dostupnosť: Skladom u dodávateľa

Odosielame za 8-11 dní

28.22 €

Should cars now come with matching lipsticks? Why is the number of left-handers increasing? And wher...

Informácie o knihe

Autor

Mark Penn

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2008

Stránok

448

EAN

9780141035383

ISBN

0141035382

Enbook ID

04026320

Vydavateľ

Penguin Books

Hmotnosť

330

Rozmery

129 x 196 x 33

Kompletný popis

Should cars now come with matching lipsticks? Why is the number of left-handers increasing? And where are all the tattoo boutiques? Welcome to the surprising world of microtrends, where Snowed-Under Slobs are increasing in number - but so are Extreme Commuters; where teenagers are becoming millionaire businessmen - even though their contemporaries are planning careers as snipers; and where older woman are bagging all the young men - whilst also bagging all the video games. "Microtrends" is the story of the small groups that are causing big changes in our lives today. It's about how different we are to each other, and how wrong our own expectations can be. And how the end of uniformity could actually be the answer to our problems...

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