Kniha Media Training 101 Sally Stewart

Media Training 101

A Guide to Meeting the Press

Autor: Sally Stewart
Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: John Wiley & Sons Inc
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
26.35
Written by a seasoned journalist and public relations professional, Media Training 101 is your essen...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2003
Stránok
256
EAN
9780471271550
ISBN
0471271551
Enbook ID
04889222
Hmotnosť
510
Rozmery
156 x 235 x 25

Kompletný popis

Written by a seasoned journalist and public relations professional, Media Training 101 is your essential guide to handling the news media. A former USA Today reporter and consultant to major companies, Sally Stewart leads you through every step in developing a communications blueprint and a strategic public relations plan to support it. She shows you how to communicate effectively with the media in any given circumstance and how to control the way your company is portrayed in the media. Each chapter includes vignettes, anecdotes, and real-life case studies that help you know what to expect.

Mohlo by vás zaujímať

39.88
29.10
11.65
8.42

Miserables

BOUBLIL
32.72
10.48
38.21
52.32

John Owen

Carl R. Trueman
65.85

Zákazníci, ktorí si kúpili túto knihu, kúpili tiež

O porco Farruco

FERNANDEZ VAZQUEZ
20.96

Correspondance

Des Ursins
10.18

Kanye West

Karim Madani
20.96
15.87

Mitos chinos

Anne Birrell
15.28
15.69