Kniha Measuring Customer Service Effectiveness Sarah Cook

Measuring Customer Service Effectiveness

Autor: Sarah Cook
Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: Taylor & Francis Ltd
Dostupnosť: Skladom u dodávateľa
Odosielame za 14-21 dní
193.78
This reference explains the rationale behind measuring service effectiveness and covers the measurem...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2004
Stránok
174
EAN
9780566085383
ISBN
0566085380
Enbook ID
04621798
Hmotnosť
458
Rozmery
250 x 177 x 11

Kompletný popis

This reference explains the rationale behind measuring service effectiveness and covers the measurement process from preparation to managing the results. Cook discusses methods of gaining quantitative and qualitative research data from customers, measuring internal customer service, benchmarking and analyzing measurement results. She concludes with

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