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Kniha Managing your Sales Force Pingali Venugopal

Managing your Sales Force

A Motivational Approach

Autor: Pingali Venugopal
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: SAGE Publications Inc
Dostupnosť: Skladom u dodávateľa
Odosielame za 14-20 dní
25.37 €
This book highlights the importance of the salesperson in any organization and approaches the sales...

Informácie o knihe

Autor
Pingali Venugopal
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2006
Stránok
196
EAN
9780761934950
ISBN
0761934952
Enbook ID
04684765
Vydavateľ
SAGE Publications Inc
Hmotnosť
244
Rozmery
140 x 216 x 11

Kompletný popis

This book highlights the importance of the salesperson in any organization and approaches the sales management function from a motivational standpoint. Drawing extensively from his personal and research experience, the author creates an easy-to-apply frameworks for various sales management functions. Managing Your Sales Force: - takes an integrated look at management decisions, both strategic and operational, and works out the motivators for each from a sales force perspective; " emphasises the need for managers to motivate their staff, beyond the commonly used monetary incentives; " highlights the importance of the behavioural transactions that have to take place for a sale to be successful; " stresses the need to devise appropriate training programmes for individuals within any sales team.

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