Kniha Managing the Internationalization Process (Routledge Revivals) Mats Forsgren

Managing the Internationalization Process (Routledge Revivals)

The Swedish Case

Autor: Mats Forsgren
Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: Taylor & Francis Ltd
Dostupnosť: 50 % šanca
Prehľadáme celý svet
189.60
Few nations have internationalized their business operations as successfully as the Swedes. This boo...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2015
Stránok
114
EAN
9781138889507
ISBN
9781138889507
Enbook ID
03028807
Hmotnosť
453
Rozmery
138 x 216

Kompletný popis

Few nations have internationalized their business operations as successfully as the Swedes. This book, first published in 1989, looks at the process in detail, examining the international operations of Swedish firms since 1970, including acquisitions of foreign firms. The international dimension of business is becoming increasingly important for firms of all sizes, and this analysis of what happens when companies enter and then sustain a presence in the international arena will be of great value to students and teachers of international business and management.

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