Managing Complexity

Name: Managing Complexity
Brand: Springer International Publishing AG
SKU: 9783319290560
Price: 179.74 EUR
Availability: InStock

Proceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015

Autor: Jocelyn Bellemare, Serge Carrier, Kjeld Nielsen, Frank T. Piller

Jazyk:

Väzba: Pevná

Vydavateľ: Springer International Publishing AG

Dostupnosť: Skladom u dodávateľa

Odosielame za 10-13 dní

179.74 €

This proceedings volume presents the latest research from§the worldwide mass customization, personal...

Informácie o knihe

Autor

Jocelyn Bellemare, Serge Carrier, Kjeld Nielsen, Frank T. Piller

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2016

Stránok

470

EAN

9783319290560

ISBN

3319290568

Enbook ID

02876422

Vydavateľ

Springer International Publishing AG

Hmotnosť

936

Rozmery

244 x 168 x 27

Kompletný popis

This proceedings volume presents the latest research from§the worldwide mass customization, personalization and co-creation (MCPC)§community bringing together new thoughts and results from various disciplines§within the field. The chapters are based on papers from The MCPC 2015§Conference where the emphasis was placed on "managing complexity." MCPC is now§beginning to emerge in many industries as a profitable business model. But§customization and personalization go far beyond the sheer individualization of§products and become an extension of current business models and production§styles. This book covers topics such as complexity management of§knowledge-based systems in manufacturing design and production, sustainable§mass customization, choice navigation, and product modeling. The chapters are§contributed by a wide range of specialists, offering cutting-edge research, as§well as insightful advances in industrial practice in key areas.§§The MCPC 2015 Conference had a strong focus on real life§MCPC applications, and this proceedings volume reflects this. MCPC strategies§aim to profit from the fact that people are different. Their objective is to§turn customer heterogeneities into profit opportunities, hence addressing the§current trend of long tail business models. Mass customization means to provide§goods and services that best serve individual customers' personal needs with§near mass production efficiency. This book brings together the latest from MCPC§thought leaders, entrepreneurs, technology developers, and researchers that use§these strategies in practice.§§

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Managing Complexity

Proceedings of the 8th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2015), Montreal, Canada, October 20th-22th, 2015

Informácie o knihe

Kompletný popis

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