Kniha Making Ads Pay John Caples

Making Ads Pay

Timeless Tips for Successful Copywriting

Autor: John Caples
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: www.bnpublishing.com
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
10.99
A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2013
Stránok
258
EAN
9781607965664
ISBN
9781607965664
Enbook ID
08788351
Hmotnosť
376
Rozmery
229 x 154 x 14

Kompletný popis

A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as success. Readers will discover principles, procedures, and practical suggestions for every medium and style of advertising.

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