Kniha Live-Streaming Handbook Lecturer in Classical Art and Its Heritage Peter (Works at South East Today the BBC's Regional Broadcasting Centre in Surrey UK) Stewart

Live-Streaming Handbook

Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: Taylor & Francis Ltd
Dostupnosť: 50 % šanca
Prehľadáme celý svet
231.97
The Live-Streaming Handbook will teach you how to present live-video shows from your phone and strea...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2017
Stránok
360
EAN
9781138630048
ISBN
9781138630048
Enbook ID
16407911
Hmotnosť
1162
Rozmery
253 x 180 x 31

Kompletný popis

The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work.

Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he’s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies.

Also included are:

  • a foreword by Al Roker (NBC''s The Today Show);
  • practical steps for using popular live-streaming apps, such as Facebook Live and Twitter;
  • nearly 80 colour images of live-streaming events, screenshots and gadgets;
  • a detailed walk-through of how to successfully present and produce your live-streaming show;
  • advice on analysing and exploiting viewer metrics to increase followers;
  • more than 130 quotes of real-world advice from expert producers of online media content;
  • over 700 links to online case studies, articles, research and background reading.

With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.

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