Lead Markets

Name: Lead Markets
Brand: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
SKU: 9783790814309
Price: 50.02 EUR
Availability: InStock

Country-Specific Success Factors of the Global Diffusion of Innovations

Autor: Marian Beise

Jazyk:

Väzba: Brožovaná

Vydavateľ: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Dostupnosť: Skladom u dodávateľa

Odosielame za 5-8 dní

50.02 €

The book answers three questions. First: what is a lead market? Second: what constitutes a lead mark...

Informácie o knihe

Autor

Marian Beise

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2001

Stránok

306

EAN

9783790814309

ISBN

379081430X

Enbook ID

01737838

Vydavateľ

Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Hmotnosť

500

Rozmery

155 x 235 x 18

Kompletný popis

The book answers three questions. First: what is a lead market? Second: what constitutes a lead market? and third: how can companies harness lead markets to generate global innovations? Considering the international, cross-border diffusion of innovations one can observe that a particular technological design such as the facsimile machine, the personal computer or the mobile cellular telephone is often adopted by one country or region ("lead market") much earlier than by other countries. The study suggests a theoretical explanation for the phenomena of lead markets and collects empirical evidence from a detailed case study of the cellular mobile telephone industry. A new innovation development and market entry concept is presented.

Mohlo by vás zaujímať

Zákazníci, ktorí si kúpili túto knihu, kúpili tiež

Najčastejšie vyhľadávané

Categories

Authors

Publishers

Produkty

Produkty

Najčastejšie vyhľadávané

Categories

Authors

Publishers

Produkty

Produkty

Lead Markets

Country-Specific Success Factors of the Global Diffusion of Innovations

Informácie o knihe

Kompletný popis

Mohlo by vás zaujímať

Dynamic Stabilisation of the Biped Lucy Powered by Actuators with Controllable Stiffness

Paddington: Shapes

God's Goodness for the Chosen: An Interactive Bible Study Season 4 Volume 4

Poison and Antidote

The Madrichim Manual: Six Steps to Becoming a Jewish Role Model

NLT Thinline Reference Bible, Filament Enabled Edition (Red Letter, Leatherlike, Floral Leaf Teal)

Supplementary Exercises for Old Norse - Old Icelandic

The Middle Class Gentleman

Complete Works of Bret Harte

Exploring Space: From Galileo to the Mars Rover and Beyond

Soldier's Wife

Brief Account of the Gracious Dealings of God, with a Poor, Sinful, Unworthy Creature, in Three Parts. ... with an Appendix. and a Letter Prefixed, on

Adoption of mobile route planning applications for Backpackers enroute

Imperial Japanese Navy

Metalinguistic Dimension in Instructed Second Language Learning

Zákazníci, ktorí si kúpili túto knihu, kúpili tiež

Die Nordsee-Insel Borkum: Ein Handbuch Fur Reisende Und Badegaste (1863)

Untergang Des Hellenismus Und Die Einziehung Seiner Tempelguter Durch Die Christlichen Kaiser

Business Process Offshoring

Beschwerdemanagement als Instrument der Kundenbindung in Finanzdienstleistungsunternehmen

Transformation des Islamismus in der Turkei seit 1983

Truman-Doktrin. Ein Wandel in der amerikanischen Politik

Cine de terror. 1950-1959