Implementing International Services

Name: Implementing International Services
Brand: Springer Fachmedien Wiesbaden
SKU: 9783834915771
Price: 50.02 EUR
Availability: InStock

A Tailorable Method for Market Assessment, Modularization, and Process Transfer

Autor: Tilo Böhmann, Wolfgang Burr, Thomas Herrmann

Jazyk:

Väzba: Brožovaná

Vydavateľ: Springer Fachmedien Wiesbaden

Dostupnosť: Skladom u dodávateľa

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The implementation of business-to-business services in international markets requires careful design...

Informácie o knihe

Autor

Tilo Böhmann, Wolfgang Burr, Thomas Herrmann

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2011

Stránok

455

EAN

9783834915771

ISBN

3834915777

Enbook ID

01783094

Vydavateľ

Springer Fachmedien Wiesbaden

Hmotnosť

551

Rozmery

148 x 210 x 23

Kompletný popis

The implementation of business-to-business services in international markets requires careful design and planning. The book introduces a tailorable method for the internationalization of services. Each component of the method addresses a typical challenge of the international implementation of services, such as the design and modularization of services for international markets, the choice of locations for service operations, and the transfer of services to new locations. Case studies in IT services, facility management services, and information services illustrate the practical application of the method. In-depth chapters discuss theoretical foundations of the method and insights of related research fields.

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Implementing International Services

A Tailorable Method for Market Assessment, Modularization, and Process Transfer

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