I Changed My Mind

Name: I Changed My Mind
Brand: VDM Verlag
SKU: 9783639162547
Price: 47.36 EUR
Availability: InStock

A study of product returns; how they can be managed to create opportunities and lower costs

Autor: Annika Lenart

Jazyk:

Väzba: Brožovaná

Vydavateľ: VDM Verlag

Dostupnosť: Skladom u dodávateľa

Odosielame za 14-21 dní

47.36 €

I Changed My Mind I changed my mind is a case study aimed at §investigating backward chain manageme...

Informácie o knihe

Autor

Annika Lenart

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2009

Stránok

120

EAN

9783639162547

ISBN

3639162544

Enbook ID

06824670

Vydavateľ

VDM Verlag

Hmotnosť

186

Rozmery

152 x 229 x 7

Kompletný popis

I Changed My Mind I changed my mind is a case study aimed at §investigating backward chain management. §§Returns are often interpreted as negative §occurrences and can be §seen as the last block in a supply chain. However, §this study illustrates is that returns are a §great source for customer profiling and can lead to §an increase in market shares if managed correctly. §§This research focuses on getting a better §understanding of the dissatisfied customer s §actions to be able to prevent product §returns. Investigations are also made concerning the §internal processes on how product returns are §managed. In this case; how processes can be improved §to lower costs at the case company; Alfa. §§Enjoy your reading and see how your company can §prevent your customers from changing their minds.

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I Changed My Mind

A study of product returns; how they can be managed to create opportunities and lower costs

Informácie o knihe

Kompletný popis

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Zákazníci, ktorí si kúpili túto knihu, kúpili tiež