Kniha Eye Tracking the User Experience Aga Bojko

Eye Tracking the User Experience

Autor: Aga Bojko
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Rosenfeld Media
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
54.35
Eye tracking is a widely used research method, but there are many questions and misconceptions about...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2013
Stránok
320
EAN
9781933820101
Enbook ID
09328663
Vydavateľ
Hmotnosť
580
Rozmery
227 x 152 x 28

Kompletný popis

Eye tracking is a widely used research method, but there are many questions and misconceptions about how to effectively apply it. Eye Tracking the User Experience-the first how-to book about eye tracking for UX practitioners—offers step-by-step advice on how to plan, prepare, and conduct eye tracking studies; how to analyze and interpret eye movement data; and how to successfully communicate eye tracking findings.

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