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Kniha Evolving Business Models Thomas Bieger

Evolving Business Models

How CEOs Transform Traditional Companies

Autor: Thomas Bieger, Christoph Franz, Andreas Herrmann
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Springer International Publishing AG
Dostupnosť: Skladom u dodávateľa
Odosielame za 5-8 dní
49.05 €
This book addresses the core challenges currently faced by traditional companies. In the age of digi...

Informácie o knihe

Autor
Thomas Bieger, Christoph Franz, Andreas Herrmann
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2018
Stránok
219
EAN
9783319840529
Enbook ID
20119119
Vydavateľ
Springer International Publishing AG
Hmotnosť
454
Rozmery
155 x 235 x 13

Kompletný popis

This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don't sell any more, and profits are at risk. As such, CEOs need to adopt new business models for these established industries, while many companies have to reinvent themselves by developing new products for new markets. In this book, leading CEOs share their experiences in transforming established companies. They provide insights on transforming industries and demonstrate what it takes to redefine companies from the ground up. Issues such as organizational transformation, new product development, implementing a new organizational spirit, and many more are discussed.

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