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Evolving Business Models

How CEOs Transform Traditional Companies

Autor: Christoph Franz, Thomas Bieger, Andreas Herrmann

Jazyk:

Väzba: Pevná

Vydavateľ: Springer International Publishing AG

Dostupnosť: Skladom u dodávateľa

Odosielame za 10-13 dní

73.48 €

This book addresses the core challenges currently faced by traditional companies. In the age of digi...

Informácie o knihe

Autor

Christoph Franz, Thomas Bieger, Andreas Herrmann

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2017

Stránok

219

EAN

9783319489377

ISBN

3319489372

Enbook ID

15194732

Vydavateľ

Springer International Publishing AG

Hmotnosť

4734

Rozmery

155 x 235 x 16

Kompletný popis

This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don't sell any more, and profits are at risk. As such, CEOs need to adopt new business models for these established industries, while many companies have to reinvent themselves by developing new products for new markets. In this book, leading CEOs share their experiences in transforming established companies. They provide insights on transforming industries and demonstrate what it takes to redefine companies from the ground up. Issues such as organizational transformation, new product development, implementing a new organizational spirit, and many more are discussed.