Events Exposed - Managing & Designing Special Events

Autor: Lena Malouf

Jazyk:

Väzba: Pevná

Vydavateľ: John Wiley & Sons Inc

Dostupnosť: Skladom u dodávateľa v malom množstve

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From business essentials to design inspiration, the secrets to events industry success Author Lena...

Informácie o knihe

Autor

Lena Malouf

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2012

Stránok

256

EAN

9780470904084

ISBN

0470904089

Enbook ID

04418586

Vydavateľ

John Wiley & Sons Inc

Hmotnosť

938

Rozmery

222 x 280 x 23

Kompletný popis

From business essentials to design inspiration, the secrets to events industry success Author Lena Malouf is a renowned expert in the special events industry. She has won countless accolades for her work, including a recent Lifetime Achievement Award from The Special Event, and has served in major leadership positions in several industry organizations, including as International President of the International Special Events Society and an advisory board member for The Special Event. The book features straightforward advice on operating a successful special events business, gleaned from Malouf's more than 40 years in the event planning industry. It includes guidance on developing a strategy, identifying potential clients, developing proposals, building an event budget, coordinating with contractors, and much more. And beyond the business components, readers will also find a section on designing successful events, including tabletop, ceiling, and wall decor, while a chapter on developing thematic concepts will illustrate how an event planner can successfully bring a theme to life. With full-color photos in two 8-page inserts and practical checklists throughout, this is a must-have reference for industry professionals, special events students, and aspiring event planning professionals everywhere.

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Events Exposed - Managing & Designing Special Events

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