Kniha Driving Demand Carlos Hidalgo

Driving Demand

Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: Palgrave Macmillan
Dostupnosť: 50 % šanca
Prehľadáme celý svet
47.25
Carlos Hidalgo provides a clear roadmap and framework on how B2B organizations can implement change...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2015
Stránok
204
EAN
9781137526786
ISBN
1137526785
Enbook ID
09485167
Vydavateľ
Hmotnosť
508
Rozmery
243 x 162 x 21

Kompletný popis

Carlos Hidalgo provides a clear roadmap and framework on how B2B organizations can implement change management and transform their Demand Generation. Case studies and excerpts from B2B marketing practitioners and ANNUITAS clients who have transformed their organizations and how they accomplished this change are incorporated throughout the book.

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