Creating and Sustaining Competitive Advantage

Name: Creating and Sustaining Competitive Advantage
Brand: Springer International Publishing AG
SKU: 9783319545394
Price: 133.73 EUR
Availability: InStock

Autor: Chandra S. Mishra

Jazyk:

Väzba: Pevná

Vydavateľ: Springer International Publishing AG

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133.73 €

This book develops a unified framework to explain the phenomena of competitive advantage and firm va...

Informácie o knihe

Autor

Chandra S. Mishra

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2017

Stránok

376

EAN

9783319545394

ISBN

3319545396

Enbook ID

15822847

Vydavateľ

Springer International Publishing AG

Hmotnosť

6014

Rozmery

148 x 210 x 23

Kompletný popis

This book develops a unified framework to explain the phenomena of competitive advantage and firm value creation in dynamic environments. Through a new strategic value creation theory, it explores how a firm can measure and sustain its competitive advantage through management incentives, capital market forces, organizational culture and structure, and social complexity. It also considers how management can utilize their resources and capabilities, shadow options, product market forces, customer needs, and organizational learning as a means to differentiate them from the competition. With an innovative approach to theory and research, it will be positioned to inform both scholars and practitioners in management, business strategy, and entrepreneurship on the process of competitive and sustainable value creation.

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Creating and Sustaining Competitive Advantage

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