Kniha Corporate Discourse Ruth Breeze

Corporate Discourse

Autor: Ruth Breeze
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Bloomsbury Publishing
Dostupnosť: Skladom u dodávateľa
Odosielame za 10-18 dní
53.80
Corporate discourse examines business communication practices from a discourse perspective, looking...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2015
Stránok
224
EAN
9781474222877
ISBN
1474222870
Enbook ID
05173499
Hmotnosť
324
Rozmery
156 x 235 x 14

Kompletný popis

Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.

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