Kniha Corporate Diplomacy - The Strategy for a Volatile, Fragmented Business Environment Ulrich Steger

Corporate Diplomacy - The Strategy for a Volatile, Fragmented Business Environment

Autor: Ulrich Steger
Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: John Wiley & Sons Inc
Dostupnosť: Skladom u dodávateľa
Odosielame za 10-18 dní
57.70
Based on a wealth of empirical studies and case studies, this book explains the strategic choices co...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2002
Stránok
324
EAN
9780470848906
ISBN
0470848901
Enbook ID
04886169
Hmotnosť
662
Rozmery
167 x 232 x 25

Kompletný popis

Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real--life examples illuminate the key message managers should take away from the book. It offers a purely managerial viewpoint focused on what managers can do to manage the business enviroment in any situation.

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