Contemporary Challenges

Name: Contemporary Challenges
Brand: NEW YORK UNIVERSITY PRESS
SKU: 9780814718681
Price: 31.64 EUR
Availability: InStock

American Business in a Global Economy

Autor: Daniel E. Diamond

Jazyk:

Väzba: Pevná

Vydavateľ: NEW YORK UNIVERSITY PRESS

Dostupnosť: Skladom u dodávateľa

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31.64 €

In this volume, three respected business leaders examine fundamental issues involving American busin...

Informácie o knihe

Autor

Daniel E. Diamond

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

1995

Stránok

152

EAN

9780814718681

ISBN

081471868X

Enbook ID

04930963

Vydavateľ

NEW YORK UNIVERSITY PRESS

Hmotnosť

270

Rozmery

127 x 203 x 15

Kompletný popis

In this volume, three respected business leaders examine fundamental issues involving American business and the economy. Michael J. Solomon, President, Warner Brothers International Television Distribution, addresses international telecommunications, describing its growth and significance and highlighting the changes to come with new technologies such as HDTV and laser disk technology. Edward E. Barr, President and Chief Executive Officer, Sun Chemical Corporation and DIC Americas, Inc., outlines an industrial strategy to help maintain America's competitive economic position and an education strategy that reworks a major precept - the priority and purpose of educating our youth. Finally, Shelley Schwab, President, MCA TV Universal Studios, examines television in the nineties and the ramifications of new approaches to the medium, including interactive programming, video on demand, and virtual reality. The Joseph I. Lubin Memorial Lectures were established through the generosity of the late Joseph I. Lubin, a distinguished business, philanthropic, and civic leader. The lectures are presented by the Leonard N. Stern School of Business at New York University.

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Contemporary Challenges

American Business in a Global Economy

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