Kniha Consumer Economic Wellbeing Jing J. Xiao

Consumer Economic Wellbeing

Autor: Jing J. Xiao
Jazyk: Angličtina
Väzba: Pevná
Dostupnosť: U vydavateľa na objednávku
Odosielame za 17-27 dní
94.76
In light of today's tumultuous economic times, financial wellness is becoming a focus for mental hea...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2015
Stránok
219
EAN
9781493928200
ISBN
1493928201
Enbook ID
09266830
Hmotnosť
4853
Rozmery
155 x 235 x 20

Kompletný popis

In light of today's tumultuous economic times, financial wellness is becoming a focus for mental health professionals. Consumer Well-being draws heavily from the literature of the emerging field of behavior economics, which integrates advances of psychology and economics to address consumer well-being and critical consumer economic issues. After definition and discussion of the term consumer well-being, the text focuses on the development of relevant theories and concepts that aid in predicting and modifying consumer behaviors. Consumer behaviors that help improve well-being, such as earning, spending, borrowing, and saving are also covered. In addition, the book discusses how to define consumer rights and responsibilities, and how individual consumers are organized to protect their own interests and to voice their concerns in public decision making processes. Finally, the book covers effects of economic environments on consumer well-being and how consumers can effectively deal with these challenges.§

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