Kniha Cigarettes Tara Parker-Pope

Cigarettes

Anatomy of an Industry from Seed to Smoke

Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: The New Press
Dostupnosť: 50 % šanca
Prehľadáme celý svet
19.50
Cigarettes are the most conspicuous consumer product on the planet and arguably the biggest business...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2002
Stránok
208
EAN
9781565847439
ISBN
1565847431
Enbook ID
04814552
Vydavateľ
Hmotnosť
254
Rozmery
140 x 210 x 16

Kompletný popis

Cigarettes are the most conspicuous consumer product on the planet and arguably the biggest business success story of the 20th century. Here, in one accessible book, is the seed-to-smoke story of this 48 billion dollar industry. Parker-Pope shoes how tobacco leaves are picked, processed and packaged; explains why tobacco is the Holy Grail of cash crops; examines Philip Morris, R.J. Reynolds, BAT and the other tobacco giants; reveals the vital roles that governments, the military and the entertainment industry have played in cigarettes' success; and puts the continuing arguments over public health in historic context.

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