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Kniha Channel Excellence Axel Schultze

Channel Excellence

Autor: Axel Schultze
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Axel Schultze
Dostupnosť: Skladom u dodávateľa
Odosielame za 14-21 dní
36.12 €
Channel Excellence reveals insights and provides guidance to leverage global partner networks. The a...

Informácie o knihe

Autor
Axel Schultze
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2019
Stránok
312
EAN
9780615177595
ISBN
061517759X
Enbook ID
04110416
Vydavateľ
Axel Schultze
Hmotnosť
450
Rozmery
157 x 229 x 18

Kompletný popis

Channel Excellence reveals insights and provides guidance to leverage global partner networks. The author, Axel Schultze, has over 20 years experience in national and global channel development and built one of the largest high tech channels in the world. He describes 25 best practices based methodologies including channel strategies, partner recruitment, partner development, partner programs, channel sales & marketing and more. The author interviewed and worked with the most influential channel architects around the world and describes the most important stages in indirect sales to create a leading partner network. The author's provocative request: Don't confuse your sales model. Sell exclusively direct or exclusively indirect!

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