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Kniha Big Data Analytics Techniques for Market Intelligence Dina Darwish

Big Data Analytics Techniques for Market Intelligence

Autor: Dina Darwish
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: IGI Global
Dostupnosť: Skladom u dodávateľa
Odosielame za 10-18 dní
339.55 €
The ever-expanding realm of Big Data poses a formidable challenge for academic scholars and professi...

Informácie o knihe

Autor
Dina Darwish
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2024
Stránok
544
EAN
9798369304143
Enbook ID
45197716
Vydavateľ
IGI Global
Hmotnosť
1352
Rozmery
216 x 280 x 29

Kompletný popis

The ever-expanding realm of Big Data poses a formidable challenge for academic scholars and professionals due to the sheer magnitude and diversity of data types, along with the continuous influx of information from various sources. Extracting valuable insights from this vast and complex dataset is crucial for organizations to uncover market intelligence and make informed decisions. However, without the proper guidance and understanding of Big Data analytics techniques and methodologies, scholars may struggle to navigate this landscape and maximize the potential benefits of their research. In response to this pressing need, Professor Dina Darwish presents Big Data Analytics Techniques for Market Intelligence , a groundbreaking book that addresses the specific challenges faced by scholars and professionals in the field. Through a comprehensive exploration of various techniques and methodologies, this book offers a solution to the hurdles encountered in extracting meaningful information from Big Data. Covering the entire lifecycle of Big Data analytics, including preprocessing, analysis, visualization, and utilization of results, the book equips readers with the knowledge and tools necessary to unlock the power of Big Data and generate valuable market intelligence. With real-world case studies and a focus on practical guidance, scholars and professionals can effectively leverage Big Data analytics to drive strategic decision-making and stay at the forefront of this rapidly evolving field.

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