Being Strategic

Name: Being Strategic
Brand: Saint Martin's Griffin,U.S.
SKU: 9780312656706
Price: 16.38 EUR
Availability: InStock

Plan for Success Out-think Your Competitors Stay Ahead of Change

Autor: Erika Andersen

Jazyk:

Väzba: Brožovaná

Vydavateľ: Saint Martin's Griffin,U.S.

Dostupnosť: Skladom u dodávateľa

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16.38 €

We all think we know the difference between strategy and tactics - the big picture versus the detail...

Informácie o knihe

Autor

Erika Andersen

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2010

Stránok

288

EAN

9780312656706

ISBN

031265670X

Enbook ID

09232223

Vydavateľ

Saint Martin's Griffin,U.S.

Hmotnosť

259

Rozmery

210 x 140 x 20

Kompletný popis

We all think we know the difference between strategy and tactics - the big picture versus the details. But we mostly get it wrong by focusing too much on tactics and too little on strategy. In "Being Strategic", noted consultant Erika Andersen helps the reader approach business - and life - strategically, explaining why it's important, what's involved in doing it, and how to do it. Unlike most other strategy books on the market, which focus only on organization-level strategic planning, "Being Strategic" offers a model and skills for strategic thought and action that are broadly applicable and thoroughly practical: explaining the core skills and practices needed at each point, and providing simple models, real-life examples and self-directed activities for learning and applying them. Andersen uses a very accessible frame story of thirteenth century Welsh nobles building a castle for protection, and weaves in dozens of real-life examples from her practice, which has helped top restaurateur Danny Meyer and many others. With "Being Strategic", Andersen offers a complete course in turning around a business, or even life.

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Being Strategic

Plan for Success Out-think Your Competitors Stay Ahead of Change

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