Kniha Be Your Own PR Expert Bill Penn

Be Your Own PR Expert

Autor: Bill Penn
Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Cengage Learning EMEA
Dostupnosť: 50 % šanca
Prehľadáme celý svet
66.49
Be Your Own PR Expert is a practical, how-to book, written by an established PR expert, that explain...

Informácie o knihe

Autor
Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2004
Stránok
192
EAN
9781844800735
ISBN
1844800733
Enbook ID
05095776
Hmotnosť
227
Rozmery
137 x 213 x 12

Kompletný popis

Be Your Own PR Expert is a practical, how-to book, written by an established PR expert, that explains how public relations can transform the marketing profile of any company or product. The book show how all the main techniques for PR can be easily learned and applied by anyone. The fully revised and updated second edition includes a chapter on the Internet PR revolution and includes 101 PR tips and ideas on issues such as creating media opportunities, developing contacts and managing internal communications.

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