Kniha Anticonventional Thinking Jeffrey Baumgartner

Anticonventional Thinking

The Creative Alternative to Brainstorming

Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Jpb
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
11.67
People have been criticising brainstorming for years, but no one has come up with a truly different,...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2015
Stránok
124
EAN
9789491156045
ISBN
9789491156045
Enbook ID
03611316
Vydavateľ
Jpb
Hmotnosť
142
Rozmery
198 x 131 x 9

Kompletný popis

People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative - until now. In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming does not work and presents an innovative, new creative thinking process: anticonventional thinking. Along the way, he explains: - How and why anticonventional thinking works. - How we build creative ideas in our mind. - How highly creative people think differently to others. - What inhibits creative thinking - and it is not criticism! - A step-by-step process for using anticonventional thinking alone or in teams. - The secret to success in implementing creative ideas. - And much more. Anticonventional Thinking is a book that is rich in explanations, examples and cartoon illustrations.

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