Amazon Town TV

Name: Amazon Town TV
Brand: University of Texas Press
SKU: 9780292762046
Price: 27.83 EUR
Availability: InStock

An Audience Ethnography in Gurupa, Brazil

Autor: Brian P Hinote, Richard Pace

Jazyk:

Väzba: Brožovaná

Vydavateľ: University of Texas Press

Dostupnosť: Skladom u dodávateľa

Odosielame za 14-21 dní

27.83 €

In 1983, anthropologist Richard Pace began his fieldwork in the Amazonian community of Gurupa one ye...

Informácie o knihe

Autor

Brian P Hinote, Richard Pace

Jazyk

Angličtina

Väzba

Kniha - Brožovaná

Vydalo

2013

Stránok

224

EAN

9780292762046

ISBN

0292762046

Enbook ID

05134037

Vydavateľ

University of Texas Press

Hmotnosť

510

Rozmery

152 x 229 x 22

Kompletný popis

In 1983, anthropologist Richard Pace began his fieldwork in the Amazonian community of Gurupa one year after the first few television sets arrived. On a nightly basis, as the community's electricity was turned on, he observed crowds of people lining up outside open windows or doors of the few homes possessing TV sets, intent on catching a glimpse of this fascinating novelty. Stoic, mute, and completely absorbed, they stood for hours contemplating every message and image presented. So begins the cultural turning point that is the basis of Amazon Town TV, a rich analysis of Gurupa in the decades during and following the spread of television. Pace worked with sociologist Brian Hinote to explore the sociocultural implications of television's introduction in this community long isolated by geographic and communication barriers. They explore how viewers change their daily routines to watch the medium; how viewers accept, miss, ignore, negotiate, and resist media messages; and how television's influence works within the local cultural context to modify social identities, consumption patterns, and worldviews.

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Amazon Town TV

An Audience Ethnography in Gurupa, Brazil

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