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Kniha Alternative Market Research Methods

Alternative Market Research Methods

Jazyk: Angličtina
Väzba: Pevná
Vydavateľ: Taylor & Francis Ltd
Dostupnosť: 50 % šanca
Prehľadáme celý svet
283.82 €
Traditional research methods in marketing can be illuminating when used well, but all too often thei...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Pevná
Vydalo
2016
Stránok
312
EAN
9781138843714
ISBN
9781138843714
Enbook ID
10035502
Vydavateľ
Taylor & Francis Ltd
Hmotnosť
566
Rozmery
156 x 234

Kompletný popis

Traditional research methods in marketing can be illuminating when used well, but all too often their data-driven results fail to provide the depth of understanding that organisations need to anticipate market needs. Alternative Market Research Metho

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