Advanced Focus Group Research

Name: Advanced Focus Group Research
Brand: SAGE Publications Inc
SKU: 9780761912484
Price: 108.54 EUR
Availability: InStock

Autor: Edward F. Fern

Jazyk:

Väzba: Pevná

Vydavateľ: SAGE Publications Inc

Dostupnosť: Skladom u dodávateľa

Odosielame za 14-20 dní

108.54 €

Specifically written for researchers and students with a fundamental knowledge of focus group resear...

Informácie o knihe

Autor

Edward F. Fern

Jazyk

Angličtina

Väzba

Kniha - Pevná

Vydalo

2001

Stránok

264

EAN

9780761912484

ISBN

0761912487

Enbook ID

04683856

Vydavateľ

SAGE Publications Inc

Hmotnosť

480

Rozmery

152 x 228 x 19

Kompletný popis

Specifically written for researchers and students with a fundamental knowledge of focus group research, the book gives numerous examples of what researchers should and should not do in designing their own research projects. In addition, it critically examines the limits of focus groups and suggests how to use focus groups for nontraditional research tasks.

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Advanced Focus Group Research

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