Kniha A Technique for Producing Ideas James Webb Young

A Technique for Producing Ideas

Jazyk: Angličtina
Väzba: Brožovaná
Vydavateľ: Must Have Books
Dostupnosť: Skladom u dodávateľa
Odosielame za 9-15 dní
5.68
This short but powerful book has helped thousands of writers, artists, scientists, and engineers to...

Informácie o knihe

Jazyk
Angličtina
Väzba
Kniha - Brožovaná
Vydalo
2021
Stránok
38
EAN
9781774641477
ISBN
177464147X
Enbook ID
37615314
Vydavateľ
Hmotnosť
68
Rozmery
152 x 229 x 2

Kompletný popis

This short but powerful book has helped thousands of writers, artists, scientists, and engineers to solve problems and generate ideas. Now let James Webb Young's unique insights help you be more creative in every area of life. Advertising mogul William Bernbach wrote, "James Webb Young is in the tradition of some of our greatest thinkers when he describes the workings of the creative process. The results of many years in advertising have proved to him that the key element in communications success is the production of relevant and dramatic ideas."


This is THE classic on creative thinking, written with the clarity, knowledge, and experience of a skilled advertising man. A Technique For Producing Ideas is a step-by-step technique for sparking creativity in advertising and marketing or ANY other field...

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